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Ep. 116: Treat Yourself like a Business Athlete with Betsy Atkins

Betsy Atkins, CEO and founder of Baja Corporation, is a 3-time CEO and has served on some of the world's most visible global public boards. Betsy returns to the podcast to talk her latest book, "Be Board Ready: The Secrets of Landing a Board Seat and Being a Great Director." She offers lessons not only for joining a board but also landing your next job, building your network, developing a personal brand, and "cultivating your generosity gene." Betsy gives tips for training yourself like the business Olympian you are.

Learn more about Betsy at

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